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Andrés Sardá and Agatha Ruíz de la Prada know that women dress how they want Andrés Sardá and Agatha Ruíz de la Prada know that women dress how they want

By hollisterclothingoutlet 03/04/2022 782 Views

If there is something certain in fashion, it is that women dress as they please, whether for illusion, comfort, fun or state of mind, they depend exclusively on their priorities, on their pleasure, there are many femininities, as has been seen in the new proposals by Andrés Sardá and Agatha Ruíz de la Prada.

The pandemic, the months of confinement and teleworking made comfortable clothes fashionable, however, the trend now is different, "women dress as they please, they want fantasy, madness and fun", explains the creative director of the firm Nuria Sarda, in charge of opening this Thursday the 74th edition of the Madrid fashion show at Ifema.

"We dress all the femininities that exist, there are a thousand ways to be a woman," says Sardá, who joined the family business at the end of the 1980s. Women want to feel "good and favored." Times are changing, there is a new way of transmitting femininity, "the woman says what she wants when she wants, and whoever doesn't like her shouldn't look", says Sardá. But above all, "they want to do what they want and dress as they want", adds this designer who considers that "there are thousands of ways to transmit femininity".

In short, "diversity", an idea that forms the backbone of her new work in which lingerie and swimwear designs appear in communion with the tradition and future of Asian culture. "This collection is an unreal journey through the East from the perfectionist tradition to the groundbreaking evolution of Asian culture," says Sardá, who with silks, prints, lace, embroidery and Swarovski crystal details are the stars of the most conservative and sophisticated part.

Andrés Sardá y Agatha Ruíz de la Prada saben que la mujer viste como quiere Andrés Sardá y Agatha Ruíz de la Prada saben que la mujer viste como quiere

Vinyl, patent leather and technological fabrics are the protagonists of representing the most groundbreaking future with swimwear, "with which a wink is made to the manga culture", explains Sardá, who on this occasion has used recycled fabrics and elements. She firmly believes that one of the values ​​of sustainability is the quality of the materials, "so that they last a long time and do not generate waste", adds Nuria Sardá, who considers that you have to buy "less and better".

Sustainability is also present in the proposals of Agatha Ruíz de Prada who with this collection claims the Made in Spain, "we have a great industry, we know how to do things", they say from the firm. The choice of garments will depend on each woman, the occasion and what she feels like at that moment and under this perspective Agatha Ruíz de la Prada proposes an extensive collection in which she prioritizes the rejuvenated tracksuit with lurex and sequins.

This veteran designer, who has managed to create her own universe that far exceeds the field of fashion, draws on her typical hearts the smile that by obligation covers the mask. Her intention is none other than to convey her eternal optimism, which she also draws on this occasion with three-dimensional flowers.

The designer also explores the idea of ​​fresh and comfortable summer garments with clearly sixties-inspired sailor outfits and menina-type dresses, as well as balloon skirts made with three-dimensional flowers. Trapeze cuts with volume are once again a classic, sweatshirts go with everything and flowing tulle outfits coexist with luxurious gold tops, jumpsuits and classic cut dresses with sporty nods.

Its colorful explosions and iconic prints do not go out of style, on the contrary, it also establishes itself in men's garments, as trap singer Omar Montes has worn on the catwalk, a new proposal by Ágatha Ruíz de la Prada (Madrid, 1960) who also puts the focus on a male market.

Little by little, the Madrid catwalk, MBFWM, tries to recover the pulse of fashion in a new edition that this morning has started at Ifema with optimism, but, for now, the necessary explosion that Signature Fashion needs has not occurred .

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