Reaching more than 10,000 people nationwide is the goal of the Cajita de Zapatos campaign. It seeks to deliver a box of gifts to poor children and other vulnerable populations.
The citizen Coalition of Social organizations of Ecuador (Ccose), with more than 50 foundations, associations and collectives in the country, launched the initiative on Thursday, November 11, 2021. Their representative, César Mantilla, said they seek to deliver details that give joy to children and other vulnerable populations this Christmas.
After the launch it was started with the invitation to donate items such as toys, clothes for girls, boys and adults. This one, said the organizers, may be new or used but it is important that it is in good condition.
Hygiene items, non-perishable food and candy can also be donated. Mantilla pointed out that the invitation is not just to deliver those products. Those who join the initiative will be able to organize a shoebox with the aim of targeting a boy, girl or adult.
This can be personalized with a Christmas message. The private company can also participate with its contribution and invite its collaborators to put together the boxes, which are the identification of the campaign.
The donations will be previously coordinated to dispose of them from Friday, December 3, 2021. This organization will be held in the provinces of Pichincha, Manabí, Carchi, Imbabura, Chimborazo, Orellana, Guayas and El Oro. Also by the Coalition's official networks.
The citizen group pointed out that the model originates from the Spanish NGO Samaritans' Purse. It is a project that started in Wales, with the delivery of humanitarian aid and volunteering with children in Romanian orphanages.
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Since 1990, boxes of shoes filled with original gifts, hygienic and school materials have been sent in Europe, Mantilla said. "on the basis of this experience, Ccosa decides to apply it in Ecuador so that it can come with a gift on these festivities to hundreds of girls and boys from priority groups and vulnerable people."
